PRwiz101's definitions

lawn officer

(n.) -- the person who is in charge of keeping the lawn outside your home looking good and well-kept all year long

"At my house, I'm the lawn officer. I don't get paid, but my wife gives me a big hug and a kiss every time I mow the lawn and rake the leaves."

by PRwiz101 September 3, 2009

spinnovation

(n.) - Public relations spin that is put on a recent innovation and in the process putting media focus on the exact spin the company hopes to see its new product get

"Wow, if we can put the right spinnovation on the new e-reader we developed, we can leapfrog over the competition."

-- overheard at a watercool at a Silicon Valley computer firm

by PRwiz101 September 6, 2009

farticle

(n.) - A newspaper article about a continuing news story that everyone is sick of.

"I am so sick of reading farticle after farticle about this continuing saga of the murdered coed in Seattle. I mean, she's dead. Let it go."

by PRwiz101 September 28, 2009

incredulosity

(n.) -- An indistinct but generally high measure of incredulity.

"My disbelief rose beyond incredulity to an even higher degree of incredulosity."

-- overheard at a watercooler in an office building in Providence, Rhode Island, October 1, 2009

by PRwiz101 October 2, 2009

prostitude

(n.) - The streetwise attitude of a prostitute, male or female; the attitude of a white collar worker who is about to prostitute himself or herself in order to try to get a promotion at work

"Damn, did you see the prostitude on that streetwalker at the corner of Lexington? She was reeking of it!"

"I hate to do this, but if I want that raise, I am going to have to steel myself and pose with some strong prostitude in the office next week!"

by PRwiz101 October 6, 2009

I've been Romenesko'd

When Jim Romenesko's news industry blog mentions your name or your newspaper's name with a link to your website.

"Wow, Jim Romenesko linked to my oped piece in the Times today, first time that ever happened! Can't wait to tell my friends that I've been Romenesko'd."

-- overheard in a newsroom in Manhattan, March 12, 2010

by PRwiz101 March 30, 2010

flattersulted

A portmanteau word combining flattered and insulted; when you are both flattered and insulted by someone's remarks or actions

"Hey, I got a note today from a guy who fished my bestselling novel out of a garbage can in New York and told me he enjoyed reading it. Flattering? Insulting? I'm experiencing some mixed emotions. Maybe I've been flattersulted."

-- overheard at a watercooler outside a publisher's office in Manhattan, March 30, 2010

by PRwiz101 April 1, 2010