AKACroatalin's definitions
Politicians are unbiased, they’ll coney-catch anybody.
by AKACroatalin March 7, 2019
Get the Coney-catch mug.Ostensibly it means caring about society. Being concerned about the things that are wrong with society such as increasing violent crime, an increasingly stressed health service, the marginalisation of the disadvantaged members of society, the list is pretty much endless; those who are truly socially concerned then try to do something about it. Unfortunately as in the case of the chattering classes the socially concerned individuals only pay lip-service to whatever cause is fashionable and they do sfa.
Most so-called socially concerned just talk about the latest fashionable cause, they don’t actually do anything to help.
by AKACroatalin May 26, 2015
Get the Socially Concerned mug.Advert irritation is a symptom of Counterproductive Advertising and is what happens when an advertisement is incorrectly targeted or when an advert is seen too frequently. There are two possible reasons why this happens:
1 The advertiser believes that screening the advert at every opportunity will increase sales; research by In Skin Media and RAPP Media shows that it just annoys people and makes them less likely to buy.
2 The belief that an advert made for the United States’ will be successful in the United Kingdom. The reasoning being that because UK customers understand the language in which the advert is made, they’ll identify with the product and everything else will fall into place. The advert may be well presented, but the customers are irritated by it either because the concept is alien or the presenter is unfamiliar.
The worst possible scenario is incorrect targeting and too frequent exposure. This happened with an advert for Lenor fabric softener screened in the UK during 2015. Originally made for the US market, it featured a minor American actress, Amy Sidaris, who was unknown in the UK; Sidaris’ manner was very much “in your face” which didn’t go down well with the more reserved UK customer base. A typical reaction of people watching was “who does this blonde bimbo with the big bristols and the weird accent think she is telling me how to do my washing?” This irritated reaction to the advert means that the customer is less likely to buy the product.
1 The advertiser believes that screening the advert at every opportunity will increase sales; research by In Skin Media and RAPP Media shows that it just annoys people and makes them less likely to buy.
2 The belief that an advert made for the United States’ will be successful in the United Kingdom. The reasoning being that because UK customers understand the language in which the advert is made, they’ll identify with the product and everything else will fall into place. The advert may be well presented, but the customers are irritated by it either because the concept is alien or the presenter is unfamiliar.
The worst possible scenario is incorrect targeting and too frequent exposure. This happened with an advert for Lenor fabric softener screened in the UK during 2015. Originally made for the US market, it featured a minor American actress, Amy Sidaris, who was unknown in the UK; Sidaris’ manner was very much “in your face” which didn’t go down well with the more reserved UK customer base. A typical reaction of people watching was “who does this blonde bimbo with the big bristols and the weird accent think she is telling me how to do my washing?” This irritated reaction to the advert means that the customer is less likely to buy the product.
An incorrectly targeted advert, or one shown too frequently, results in advert irritation and lost sales.
by AKACroatalin June 27, 2015
Get the Advert Irritation mug.Gronfing is the act of eating greedily, noisily and messily. It is associated with the verb gronf which is to eat greedily, noisily and messily and the noun gronfy a person who gronfs. It is believed that the word originated in Scotland where a colloquial name for a pig is a "grunfy", but is now used south of the border.
"It's drinks and nibbles at Jennie and Phil's tonight; Malcolm hasn't been invited, after all once he gets gronfing no-one else gets a look in."
by AKACroatalin April 15, 2015
Get the Gronfing mug.by AKACroatalin December 27, 2016
Get the Clinkabell mug.In German it stands for Bayerische Motoren Werke but also Bersten Mal Wieder or broken down again. In English the equivalent is Bavarian Motor Works and Bought Mainly by Wankers, but also Big-up My Willy, the slightly racist Black Man’s Wheels and Badly Made Wreck.
“That fuckwit Malcolm’s bought a Beamer! It’s got a manual shift and he’s only licensed for an automatic!”
Well what do you expect, BMW bought mainly by Wankers!
Well what do you expect, BMW bought mainly by Wankers!
by AKACroatalin May 27, 2017
Get the BMW mug.You’ve guessed it! It’s a place where you go to hibernate; somewhere to go in winter to get away from petty annoyances, destressify and catch up on sleep. Too good to be true? Yeah, it probably is.
by AKACroatalin January 3, 2017
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