but for's definitions

salaried slave

A funny way to call an employee.

Slave owners figured out that they can exploit human beings more profitably by tricking them and enslaving them covertly. The trick works like this. Employers post a help wanted ad, interview candidates and hire the ones they see will be more productive. They pay each employee a salary. By hiring a worker employers, some of who are in reality slave masters, have shifted the burden of maintaining a slave from themselves to the employee because now the employee is the one who must obtain his or her own food, clothing, shelter, and transportation. That is what salaries are for, and that's why some 'Help Wanted' ads should really be called 'Slave Wanted' ads, some employees a 'salaried slave,' and some employers 'slave masters.'

by but for December 24, 2017

identity transference

A marketing method that shifts the consumer's identity from the consumer to a product to get the consumer to buy it and love it.

Identity transference is a way that marketers distort reality by getting potential car buyers to come to feel that they can become the car they want to buy. After they buy it, they feel they are one with it, and happily spend money to maintain it in the best condition (sometimes better than themselves).

by but for January 17, 2021

thinking session

A time used to focus on figuring something out, coming up with a solution, or coming up with something new.

To make a thinking session more productive, voice type your thoughts, reading them will help you think some thoughts you would not have thought of otherwise.

by but for August 21, 2021

perceptual distortion

When an individual perceives a person, place, or thing, or him or herself in a way that is different than the way most other people perceive it.

When he got to his 60s, the many failures he suffered in his life distorted how he perceived his surroundings, individuals, and many other things. That is called perceptual distortion.

by but for May 9, 2018