2 definitions by Calvin Blanc
A marketer who makes content optimized purely for digital algorithms, instead of their audience's interests.
Devoid of substance and nuance, Algorithm Pimp's content usually features generic 101 advice, platitudes, truisms, Top 10 listicles, and whatever topic is currently trending in the world.
In SEO circles, Algorithm Pimps can be found on backlink farms, buying guest posts no one reads, promoting content that is SEO'd to the point where it's barely readable by a human being.
On social media, Algorithm Pimps run engagement pods, publish content at the exact same time every day, and tend to use bright color profile pictures to identify other Algorithm Pimps.
The fear of angering Zuckerberg's algorithms stops them from developing brand differentiation or an authentic point-of-view. Instead, they religiously follow best practices dictated by the channel they're marketing on.
Algorithm Pimps are usually strong performers on vanity metrics that don't quite translate to business results.
Due to their robot-like nature, Algorithm Pimps are most likely candidates to eventually be replaced by AI.
Devoid of substance and nuance, Algorithm Pimp's content usually features generic 101 advice, platitudes, truisms, Top 10 listicles, and whatever topic is currently trending in the world.
In SEO circles, Algorithm Pimps can be found on backlink farms, buying guest posts no one reads, promoting content that is SEO'd to the point where it's barely readable by a human being.
On social media, Algorithm Pimps run engagement pods, publish content at the exact same time every day, and tend to use bright color profile pictures to identify other Algorithm Pimps.
The fear of angering Zuckerberg's algorithms stops them from developing brand differentiation or an authentic point-of-view. Instead, they religiously follow best practices dictated by the channel they're marketing on.
Algorithm Pimps are usually strong performers on vanity metrics that don't quite translate to business results.
Due to their robot-like nature, Algorithm Pimps are most likely candidates to eventually be replaced by AI.
MARIO: Twitter has 237M users. But 99% of marketers don't follow the right people. Here are the Top 20 Marketers you should follow today. A THREAD 🧵
CALVIN: Yawn. Another algorithm pimp on my feed. Blocked and muted.
CALVIN: Yawn. Another algorithm pimp on my feed. Blocked and muted.
by Calvin Blanc November 23, 2022
A marketer who makes extreme, sweeping statements about marketing because they have a hidden agenda.
Marketing Terrorist's claims usually come down to some "us vs them" narrative. The most popular form of marketing terrorism is proclaiming some marketing concepts as "dead".
Marketing Terrorist's claims usually come down to some "us vs them" narrative. The most popular form of marketing terrorism is proclaiming some marketing concepts as "dead".
BRUCE: Are you seriously doing lead generation? Lead generation is dead! You should be generating demand on dark social!
CALVIN: Don't be such as Marketing Terrorist. You're just saying that to sell us your demand generation consulting services.
CALVIN: Don't be such as Marketing Terrorist. You're just saying that to sell us your demand generation consulting services.
by Calvin Blanc October 22, 2022